Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (2024)

Table of Contents
VTech Switch and Go 3-in-1 Rescue Rex VTech Switch and Go 3-in-1 Rescue Rex Crayola Ultimate Light Board Crayola Ultimate Light Board LeapFrog Magic Adventures Telescope LeapFrog Magic Adventures Telescope NATIONAL GEOGRAPHIC Volcano Bean Bag Toss Game for Kids NATIONAL GEOGRAPHIC Volcano Bean Bag Toss Game for Kids Easy Playhouse Easy Playhouse Fairy Tale Coloring Pages Castle Easy Playhouse Easy Playhouse Fairy Tale Coloring Pages Castle Flybar 6 Volt Battery Powered Bumper Car Blue Flybar 6 Volt Battery Powered Bumper Car Blue The ONE Music Group Smart Piano Keyboard The ONE Music Group Smart Piano Keyboard Skyrocket Mega Chomp Remote Control Shark Skyrocket Mega Chomp Remote Control Shark Popdarts Original Game Set Popdarts Original Game Set Magic Mixies Magical Misting Crystal Ball Magic Mixies Magical Misting Crystal Ball Hasbro Spidey and His Amazing Friends: Web-Spinners Web-Quarters Hasbro Spidey and His Amazing Friends: Web-Spinners Web-Quarters My Squishy Little Little Dumplings Toy My Squishy Little Little Dumplings Toy Dog-E Interactive Robot Dog Dog-E Interactive Robot Dog Kinetic Sand Construction Site Folding Sandbox Playset Kinetic Sand Construction Site Folding Sandbox Playset Crayola Scribble Scrubbie Cloud Playset Crayola Scribble Scrubbie Cloud Playset Ravensburger Gravitrax Starter Set Marble Run Ravensburger Gravitrax Starter Set Marble Run SmartLab Squishy Human Body SmartLab Squishy Human Body GlowCity Glow in The Dark Size 7 Basketball GlowCity Glow in The Dark Size 7 Basketball WHAT DO YOU MEME? Search Party: Chaos at the Park WHAT DO YOU MEME? Search Party: Chaos at the Park Beast Lab Stealth Strike Big Cat Beast Creator Beast Lab Stealth Strike Big Cat Beast Creator
Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (1)

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Kids are picky, fickle little creatures, and honestly, that’s a big part of their charm. The toys they want are ever-changing, and it can be seriously hard to keep up with what trend is cool and what’s “Ugh, so lame, Mom.” Thankfully, there are people out there like myself whose job is to figure out what our kids want before it’s sold out and going for the price of a small car on eBay.

This year, there have been a few new themes that have stood out to me: robots, food toys, and dinosaur toys like this cool 3-in-1 Rescue Rex from Vtech that provides hours of play and all things remote-controlled. It makes sense given the 30th anniversary of Jurassic Park, the new Transformers, and the focus on STEAM toys, which food is very much a part of. (What is baking if not art and math?)

Pretend play is having a moment, and one of my favorites is a Girl Scout Cookie Booth from Little Tikes that our testers loved, and even babies are getting in on it with the Fisher Price Learn and Laugh DJ Mix Table. Simply put, it's a great year to be a kid.

I've spent over 100 hours researching toys this year between meetings with brands, toy fairs, and testing toys with groups of children, so trust me — these are the toys your kids will definitely want this year.

1

Best Combination Toy

VTech Switch and Go 3-in-1 Rescue Rex

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (2)

1

Best Combination Toy

VTech Switch and Go 3-in-1 Rescue Rex

Yes, it's a dinosaur, but it's also a police car, a fire truck, and a helicopter. It transforms into all three. It's not a tricky transformation, either. Once your child figures it out, they're good. It's four toys in one.

2

Best Art Board

Crayola Ultimate Light Board

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (3)

2

Best Art Board

Crayola Ultimate Light Board

Your future Judy Chicago or Kehinde Wiley could get their start with this light-up drawing board by Crayola. This enchanting coloring toy illuminates your children's artwork, inspiring them to create more and more illustrations. Powered by three AA batteries, this board utilizes washable color gel markers that create bright and bold lines that your kid will absolutely adore.

3

For Future NASA Engineers

LeapFrog Magic Adventures Telescope

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (4)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (5)

3

For Future NASA Engineers

LeapFrog Magic Adventures Telescope

Now 24% Off

It's a real telescope, I promise. It's also a learning tablet that comes complete with tons of different cards that teach your little ones all about space. It also has games for your kids to play as they learn about our universe, making each of them a tiny astronaut.

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4

Volcanic Cornhole

NATIONAL GEOGRAPHIC Volcano Bean Bag Toss Game for Kids

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (6)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (7)

4

Volcanic Cornhole

NATIONAL GEOGRAPHIC Volcano Bean Bag Toss Game for Kids

Now 21% Off

Take cornhole and mix it with ring toss, and you'll get close to the fun of this game, but it won't quite make it because this is so much better. Plus, the bean bags look like magma!

5

Best Coloring Toy

Easy Playhouse Easy Playhouse Fairy Tale Coloring Pages Castle

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (8)

5

Best Coloring Toy

Easy Playhouse Easy Playhouse Fairy Tale Coloring Pages Castle

We're all trying to be just a little bit better to the planet, and that can start by decreasing the amount of plastic toys we buy our kids.

This cardboard castle lets kids do the work of decorating it, thanks to the coloring-pages exterior. And it should be noted that just because it's cardboard doesn't mean it's not sturdy. Think of all the boxes your kids keep around for months and months just because they've determined it's the perfect theatre/mailbox/veterinary office.

6

For the Speed Racers

Flybar 6 Volt Battery Powered Bumper Car Blue

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (9)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (10)

6

For the Speed Racers

Flybar 6 Volt Battery Powered Bumper Car Blue

Now 13% Off

Got a little future daredevil on your hand? Why not get them one of these very slow (1mph) bumper cars? It's battery-charged and controlled via dual joysticks under each hand.

Just make sure that your child is at least 18 months old, and always strapped in and buckled before setting them loose to annoy the cat and each other. They will have tons of fun, though.

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7

Best Instrument

The ONE Music Group Smart Piano Keyboard

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (11)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (12)

7

Best Instrument

The ONE Music Group Smart Piano Keyboard

If your child is itching to pick up a new instrument, but you're not sure if you have the cash to shell out for lessons, bring home this quality keyboard.

It functions just like a regular piano keyboard, but it also features the ability to teach your child new music by connecting to an app. The keys will light up and show your kid how to play songs. It's entertaining and will leave your child with music skills to last a lifetime.

If the skill really takes off, you can also bring home this 88-key piano keyboard that teaches music in the same way.

8

Best RC Toy

Skyrocket Mega Chomp Remote Control Shark

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (13)

8

Best RC Toy

Skyrocket Mega Chomp Remote Control Shark

If you want to see your child cackle with glee, get them this remote-control shark. It chomps as it goes, and it's actually pretty quick. Don't worry — it's light and doesn't hurt when your child inevitably chases you down while you're cooking dinner one evening. It's a cat's worst nightmare, but they're good at hiding.

9

Best New Dart Game

Popdarts Original Game Set

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (14)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (15)

9

Best New Dart Game

Popdarts Original Game Set

Now 17% Off

Remember the bottle trend from a few years ago where kids were trying to flip a half-full bottle of water to land on its base? It's like that, with the addition of having a dart element to it. Also, it's way easier to land these darts.

The darts are built with suction cups that stick pretty well to most surfaces without damaging them. How do I know? My kids landed their darts on my oh, so brand-new television ... and it was fine.

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10

Most Exciting Surprise Toy

Magic Mixies Magical Misting Crystal Ball

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (16)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (17)

10

Most Exciting Surprise Toy

Magic Mixies Magical Misting Crystal Ball

Now 13% Off

Moose Toys have some real magical mojo, and this year, they really hit it out of the park. The Magical Mixies Crystal Ball is a step up from 2021's cauldron.

There's a lot happening with this toy: it's a crystal ball that lights up and has "eerie smoke" (glycerin steam), and kids use their magic wand to make a surprise creature appear. That creature has over 80 sounds and reactions, acting a bit like a Zoltar or Magic 8 ball. Kids can do it over and over again, and the crystal ball also doubles as a night light! Kids love this toy so much that we named it our toy of the year in 2022.

More: The Best Outdoor Toys for Kids

11

Spidey Senses Tingle Here

Hasbro Spidey and His Amazing Friends: Web-Spinners Web-Quarters

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (18)

11

Spidey Senses Tingle Here

Hasbro Spidey and His Amazing Friends: Web-Spinners Web-Quarters

Have you ever watched a group of 4-year old boys lose their minds? I have, and it was because of this toy. In Spidey's Web Spinner Web Quarters, you place Spidey in the spinning web room right below the light up top, hit the button, and he spins. The you empty him right into his car.

12

Best New Small Interactive Toy

My Squishy Little Little Dumplings Toy

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (19)

12

Best New Small Interactive Toy

My Squishy Little Little Dumplings Toy

Now 69% Off

Squeezy interactive dumplings are a bit reminiscent of Wowwee's Fingerling toys, except these are much cuter. You squeeze their little cheeks, and its little body pops right out of the head, and the eyes move up and down.

We promise it's nowhere near as strange as it sounds. It's positively sweet, and kids are going wild for it. (Mine certainly are.) These are available for preorder right now, shipping the week of Nov. 15. 2021.

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13

2023 Toy of the Year

Dog-E Interactive Robot Dog

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (20)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (21)

13

2023 Toy of the Year

Dog-E Interactive Robot Dog

Now 31% Off

Our 2023 Toy of the Year, Dog-E is one of the most fun toys I've seen in recent history. It's an app-controlled robot dog that does tons of tricks, including playing tug of war, making tons of sounds, and even playing games with your child through the app.

14

Best Sand Toy

Kinetic Sand Construction Site Folding Sandbox Playset

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (22)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (23)

14

Best Sand Toy

Kinetic Sand Construction Site Folding Sandbox Playset

Now 47% Off

Unfortunately, it doesn't seem like kinetic sand is going anywhere, anytime soon. The ever-popular toy has some big things happening this year, including awesome play sets like these that your kids are sure to love, and sure to scatter.

15

Best Creature Creator

Crayola Scribble Scrubbie Cloud Playset

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (24)

15

Best Creature Creator

Crayola Scribble Scrubbie Cloud Playset

Do you have a future Picasso on your hands? Let your child indulge their inner artist and love of cute creatures with the Crayola Scribble Scrubble Cloud Playset.

In the kit your child will get a koala-corn and owl-icorn and a set of special markers, a rainbow slide, and a tub to wash off the creations. It's utterly charming.

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16

Best Marble Run Toy

Ravensburger Gravitrax Starter Set Marble Run

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (25)

16

Best Marble Run Toy

Ravensburger Gravitrax Starter Set Marble Run

Your little engineer will be able to unleash their creativity and innovation with this Gravitrax Marble Run. The 122-piece starter set can be assembled in infinite ways. This superior marble-run system combines kinetics, magnets, and design creativity to propel the marbles in different directions.

Your child will be obsessed with finding new ways to put it together. Once they've mastered the starter set, you can purchase extra pieces to create a unique system all their own.

17

Best Learning-Anatomy Toy

SmartLab Squishy Human Body

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (26)

17

Best Learning-Anatomy Toy

SmartLab Squishy Human Body

“What’s this called?” “Where’s my funny bone?”

Got a body-curious kid? This is the toy they need. Not only is it a fun squishy toy, but it also properly labels each part of the body in plain and simple English. It’s informative and a real riot for kids who are into it.

Plus, it comes with tweezers to get the organs out, which is gross and cool.

18

Best Sports Toy

GlowCity Glow in The Dark Size 7 Basketball

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (27)

18

Best Sports Toy

GlowCity Glow in The Dark Size 7 Basketball

This is one of the coolest toys I got to play with this year. This basketball is standard weight and size, but thanks to the addition of super-bright LED lights on the inside, the whole thing glows with a radiant golden light. This is a ton of fun for twilight or nighttime play.

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19

A Fun Game for All Ages

WHAT DO YOU MEME? Search Party: Chaos at the Park

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (28)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (29)

19

A Fun Game for All Ages

WHAT DO YOU MEME? Search Party: Chaos at the Park

Now 21% Off

Part hidden figures, part Where's Waldo, part Clue? This game is made for elementary-age kids but is seriously fun for the whole family. Honestly, I brought it to a brewery after the kids played it, and a bunch of tipsy women (like myself) loved it.

20

For Baby Beasts

Beast Lab Stealth Strike Big Cat Beast Creator

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (30)

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (31)

20

For Baby Beasts

Beast Lab Stealth Strike Big Cat Beast Creator

Now 21% Off

From the same company that gave us the Magical Mixies sets, this is a bit more wild. Your child will be adding the "toxic" ingredients into the beast lab to reveal their own beast. That beast will go into beast mode, only soothed when he gets what he wants.

Kids Are Already Begging for the New Elmo — So Beat the Masses and Grab These Toys Early This Year (2024)
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